Contextualize the Message

“For as I passed along and observed the objects of your worship, I found also an altar with this inscription, ‘To the unknown god.’ What therefore you worship as unknown, this I proclaim to you. The God who made the world and everything in it, being Lord of heaven and earth, does not live in temples made by man…” -Acts 17:23-24

Contextualization is the art of being able to take a foreign concept and make it relatable to an audience. It is an effective tool for all those who wish to communicate concepts that are of importance.

As seen by the events of Acts 17, Paul was an expert at being able to contextualize the Good News for an audience of Greeks who were highly educated, yet lacked wisdom in spiritual affairs. He observed that the Greeks had an altar dedicated to an “unknown god,” with which Paul was able to translate the spiritual message of Jesus through a means that was familiar to them. As Paul, we must proclaim the Gospel to all persons in all strata of society.

From the story of Paul, we can decipher three areas which will help you be able to effectively relate the Gospel message:

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